Product Marketing Task
Jump to navigation
Jump to search
A Product Marketing Task is a marketing task that focuses on organizational products.
- Example(s):
- AI-Supported Product Marketing for an AI-supported product.
- ...
- Counter-Example(s):
- See: Product Market, Product Management, Marketing Communications, Product Development, Prospect (Marketing), Online Marketing, Advertising, Marketing Strategy, Public Relations.
References
2023
- (Wikipedia, 2023) ⇒ https://en.wikipedia.org/wiki/Product_marketing Retrieved:2023-2-8.
- Product marketing is sub-field of marketing that is responsible for crafting messaging, go-to-market flow, and promotion of a product. Product marketing managers can also be involved in defining and sizing target markets along with other business stakeholders such as business development and sales as well as technical functions such as product management. Other critical responsibilities include positioning and sales enablement.
Product marketing deals with marketing the product to prospects, customers, and others. Product marketing works with other areas of marketing such as social media marketing, marketing communications, online marketing, advertising, marketing strategy, and public relations, to execute outbound marketing for their product.
- Product marketing is sub-field of marketing that is responsible for crafting messaging, go-to-market flow, and promotion of a product. Product marketing managers can also be involved in defining and sizing target markets along with other business stakeholders such as business development and sales as well as technical functions such as product management. Other critical responsibilities include positioning and sales enablement.
2017
- (Wikipedia, 2017) ⇒ https://en.wikipedia.org/wiki/product_marketing Retrieved:2017-9-27.
- Product marketing is the process of promoting and selling a product to an audience. Product marketing, as opposed to product management, deals with more outbound marketing or customer-facing tasks (in the older sense of the phrase). ...