Customer

A Customer is a legal entity in a role of being aware of the right and ability to use a commercial product.

• AKA: Purchaser.
• Context:
  • They can (typically) be a Product User.
  • They can (typically) be a member of a Customer Population.
  • They can (often) belong to a Customer Segment.
  • They can range from being an Offline Customer to being an Online Customer.
  • …
• Counter-Example(s):
  • a Worker.
• See: User, Customer-Centric, Customer Database, Customer Segmentation.

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References

2020

• (Wikipedia, 2020) ⇒ https://en.wikipedia.org/wiki/customer Retrieved:2020-5-5.
  • In sales, commerce and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product or an idea - obtained from a seller, vendor, or supplier via a financial transaction or exchange for money or some other valuable consideration.

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