2014 IdentifyingTouristsfromPublicTr

• (Xue et al., 2014) ⇒ Mingqiang Xue, Huayu Wu, Wei Chen, Wee Siong Ng, and Gin Howe Goh. (2014). “Identifying Tourists from Public Transport Commuters.” In: Proceedings of the 20th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining (KDD-2014) Journal. ISBN:978-1-4503-2956-9 doi:10.1145/2623330.2623352

Subject Headings:

Cited By

• http://scholar.google.com/scholar?q=%222014%22+Identifying+Tourists+from+Public+Transport+Commuters
• http://dl.acm.org/citation.cfm?id=2623330.2623352&preflayout=flat#citedby

Quotes

Author Keywords

• Data analytics; ez-link; model validation and analysis; public transport; tourists

Abstract

Tourism industry has become a key economic driver for Singapore. Understanding the behaviors of tourists is very important for the government and private sectors, e.g., restaurants, hotels and advertising companies, to improve their existing services or create new business opportunities. In this joint work with Singapore's Land Transport Authority (LTA), we innovatively apply machine learning techniques to identity the tourists among public commuters using the public transportation data provided by LTA. On successful identification, the travelling patterns of tourists are then revealed and thus allow further analyses to be carried out such as on their favorite destinations, region of stay, etc. Technically, we model the tourists identification as a classification problem, and design an iterative learning algorithm to perform inference with limited prior knowledge and labeled data. We show the superiority of our algorithm with performance evaluation and comparison with other state-of-the-art learning algorithms. Further, we build an interactive web-based system for answering queries regarding the moving patterns of the tourists, which can be used by stakeholders to gain insight into tourists' travelling behaviors in Singapore.

References

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	Author	volume	Date Value	title	type	journal	titleUrl	doi	note	year
2014 IdentifyingTouristsfromPublicTr	Wei Chen Mingqiang Xue Huayu Wu Wee Siong Ng Gin Howe Goh			Identifying Tourists from Public Transport Commuters				10.1145/2623330.2623352		2014