Affiliate Merchant

An Affiliate Advertiser is an advertiser who uses affiliate advertisements.

• Context:
  • It must be in an Affiliate Marketing Relationship.
  • It can set up to an Affiliate Program.
• See: Legal Entity, Affiliate Link, Affiliate Network, Affiliate Advertisement Contract.

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References

2010

• http://www.marketingpower.com/_layouts/Dictionary.aspx?dLetter=A#affiliate+merchant
  • QUOTE: The advertiser in an affiliate marketing relationship.

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