Affiliated Advertisement

An Affiliated Advertisement is an new media advertisement that is a performance advertisement (under an affiliate ad contract).

• AKA: Affiliate Marketing Ad.
• Context:
  • It can (typically) be an Online Affiliated Link (because online advertisements allow for tracking).
  • It can be a Word-of-Mouth Referral.
  • It can be from an Affiliate Marketing Network.
  • …
• Example(s):
  • an Affiliate Link on a blogger website to a product webpage on the Amazon.com Website.
  • …
• Counter-Example(s):
  • a Product Placement.
  • a Billboard Advertisement.
  • a TV Advertisement.
  • a Coupon.
• See: Affiliate Link.

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References

2011

• http://en.wikipedia.org/wiki/Affiliate_marketing#Marketing_term
  • Members of the marketing industry are recommending that "affiliate marketing" be substituted with an alternative name. Affiliate marketing is often confused with either network marketing or multi-level marketing. Performance marketing is a common alternative, but other recommendations have been made as well.

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