Vibrant IntelliTXT In-Text Advertising Service

A Vibrant IntelliTXT In-Text Advertising Service is an In-Text Advertising Service provided by Vibrant Media Inc..

• Example(s):
  • It can associate a life insurance ad with the word “Electronics”[1].
  • …
• Counter-Example(s):
  • Kontera In-Text Advertising Service.
  • Infolinks In-Text Advertising Service.
• See: Contextual Advertising Service.

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References

• http://www.vibrantmedia.com/
• http://www.vibrantmedia.com/in-text_advertising/index.asp
• http://en.wikipedia.org/wiki/IntelliTXT

2004

• Jacob Nielsen http://www.useit.com/alertbox/20040830.html
  • QUOTE: One of misery design’s most insidious recent examples is the idea of embedding links to advertising on the actual words of an article using a service like IntelliTxt. By sullying the very concept of navigation, such as not only damage the user experience on the host site, they poison the well for all websites. Such links make users even less likely to navigate sites, and more likely to turn to trusted search engines to guide them to the next page.

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