Psychological Need

See: Need, Need For Achievement, Need For Affiliation, Need For Power, Maslow's Hierarchy of Needs.

References

(Wikipedia, 2021) ⇒ https://en.wikipedia.org/wiki/Need_theory Retrieved:2021-3-15.
- Need theory, also known as Three needs theory,^[1] proposed by psychologist David McClelland, is a motivational model that attempts to explain how the needs for achievement, affiliation, power affect the actions of people from a managerial context. This model was developed in the 1960s, two decades after Maslow's hierarchy of needs was first proposed in the early 1940s. McClelland stated that we all have these three types of motivation regardless of age, sex, race, or culture. The type of motivation by which each individual is driven derives from their life experiences and the opinions of their culture. This need theory is often taught in classes concerning management or organizational behaviour.