Organized Religion

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An Organized Religion is a religion that is structured and managed by religious organization.



References

2023

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    • An organized religion is a system of beliefs and practices that is structured and managed by a hierarchical institution or organization. It typically involves a set of doctrines or teachings, rituals and practices, and a community of believers who adhere to the same faith and are guided by religious leaders or authorities. Some of the characteristics of organized religion include:
      • Centralized authority: Organized religions typically have a hierarchical structure with leaders or authorities who are responsible for managing and guiding the community of believers.
      • Sacred texts and teachings: Most organized religions have a set of sacred texts or teachings that guide the beliefs and practices of their followers.
      • Rituals and ceremonies: Organized religions often have specific rituals and ceremonies that are performed by their followers to express their devotion and commitment to the faith.
      • Community and fellowship: Organized religions provide a sense of community and fellowship for their followers, who share common beliefs and practices.
    • Related concepts include:
      • Spirituality: Spirituality refers to the individual's subjective experience of connection with a higher power or divine force, and is often seen as a personal and individualistic approach to religious experience.
      • Faith: Faith is the belief or trust in a higher power or divine force, and is often seen as a core component of organized religions.
      • Sects and denominations: Sects and denominations are subgroups or branches of larger religious traditions, often with distinct beliefs, practices, and organizational structures.
      • Secularism: Secularism refers to the separation of religion and state, and the idea that religion should not play a dominant role in political or social affairs.

2016

2016b

  • Utpal M. Dholakia. (2016). “Brands Are Behaving Like Organized Religions." https://hbr.org/2016/02/brands-are-behaving-like-organized-religions
    • QUOTE: Organized religion has shaped virtually every aspect of human behavior for thousands of years. Some historians have even argued that religion was integral to human survival. Perhaps it’s not surprising, then, that savvy marketers have figured out that they can use some of the same basic principles to connect with their customers – and that brands have taken on such importance to consumers.

      And yet the narrowly formulated, self-serving, and consumption-focused beliefs and values, rituals, and communities provided by brands usually have little to offer beyond the boundaries of their products and services. Thoughtful marketers should have an understanding of how this is shaking out – how some brands are adopting the characteristics of organized religion – so they can think critically about whether this is something they want to do.

      Scholars have found that every organized religion offers three key benefits to its followers, a) a set of core beliefs and values, b) symbols, myths, and rituals, and c) relationships with members of a like-minded community. Here are a few of the ways in which brands have begun using these elements to create “congregants,” not just customers:

       Core beliefs and values. The essence of any religion lies in a set of beliefs and moral values. Just consider how fully many of us embrace precepts such as “Impossible is nothing,” “Challenge everything,” or “Make the most of now.”