Lifestyle
A Lifestyle is a style of human living that reflects the attitudes and values of a person or group.
- Context:
- It can range from being a Mainstream Lifestyle to being an Alternative Lifestyle.
- It can range from being an Intentional Lifestyle to being an Unintentional Lifestyle.
- …
- Example(s):
- a Nomadic Lifestyle (of nomads).
- a Domestic Lifestyle.
- a Sedentary Lifestyle.
- …
- See: Surf Culture, Style (Aesthetics).
References
2015
- https://en.wiktionary.org/wiki/lifestyle#Noun
- A style of living that reflects the attitudes and values of a person or group.
- (Marketing) The totality of the likes and dislikes of a particular section of the market, especially when expressed in terms of the products and services that they would buy; a marketing strategy based on the self-image of such a group.
- (Wikipedia, 2015) ⇒ http://en.wikipedia.org/wiki/lifestyle_(sociology) Retrieved:2015-11-28.
- The term lifestyle can denote the interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture. [1] The term was originally used by Austrian psychologist Alfred Adler (1870-1937). [2] The term was introduced in the 1950s as a derivative of that of style in modernist art. The term refers to a combination of determining intangible or tangible factors. Tangible factors relate specifically to demographic variables, i.e. an individual's demographic profile, whereas intangible factors concern the psychological aspects of an individual such as personal values, preferences, and outlooks.
A rural environment has different lifestyles compared to an urban metropolis. Location is important even within an urban scope. The nature of the neighborhood in which a person resides affects the set of lifestyles available to that person due to differences between various neighborhoods' degrees of affluence and proximity to natural and cultural environments. For example, in areas within a close proximity to the sea, a surf culture or lifestyle is often present.
- The term lifestyle can denote the interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture. [1] The term was originally used by Austrian psychologist Alfred Adler (1870-1937). [2] The term was introduced in the 1950s as a derivative of that of style in modernist art. The term refers to a combination of determining intangible or tangible factors. Tangible factors relate specifically to demographic variables, i.e. an individual's demographic profile, whereas intangible factors concern the psychological aspects of an individual such as personal values, preferences, and outlooks.
2006
- (Leiserowitz et al., 2006) ⇒ Anthony A. Leiserowitz, Robert W. Kates, and Thomas M. Parris. (2006). “Sustainability Values, Attitudes, and Behaviors: A Review of Multinational and Global Trends." Annu. Rev. Environ. Resour. 31. doi:10.1146/annurev.energy.31.102505.133552
- ABSTRACT: This review surveys five major efforts to identify and declare values essential to global sustainability; describes empirical trends (as measured by multinational and global-scale surveys) in values, attitudes, and behaviors related to human and economic development, the environment, and driving forces (population, affluence, technology, and entitlements); and describes empirical trends in attitudes toward contextual values that condition sustainable development (e.g., freedom and democracy, capitalism, globalization, and equality). Finally, the review identifies important barriers between attitudes and behavior; draws several conclusions regarding the value, attitudinal, and behavioral changes needed to achieve global sustainability; and suggests future research directions.
2002
- (Vyncke, 2002) ⇒ Patrick Vyncke. (2002). “Lifestyle Segmentation from Attitudes, Interests and Opinions, to Values, Aesthetic Styles, Life Visions and Media Preferences." European journal of Communication, 17(4).
- ABSTRACT: Nowhere in the field of mass communication research has the concept of `lifestyle' been so prominently and fruitfully used as in the field of marketing communication, where it has been shown that lifestyles influence both consumption patterns and the processing of different forms of marketing communication. Therefore, the lifestyle concept has become the core of a special kind of segmentation research called `psychographics'. This psychographic or lifestyle research usually takes as its point of departure extensive and ad hoc AIO (activities, interests and opinions) surveys, which then lead to often very colourful and useful lifestyle typologies using the technique of cluster analysis. In this article, new approaches to constructing lifestyle typologies are developed using the more general and stable concepts of values, aesthetic styles and life visions. Their applicability, both in isolation and in combination, to form meaningful lifestyle typologies is compared to traditional demographic segmentation criteria such as gender, age, social class and stage of life. This is done in four different markets: goods (cars), services (tourism), not-for-profit (political parties) and media (television programmes, films and magazines).
In each of these markets, we compare the different segmentation systems in terms of most wanted product attributes or benefits as found in a survey using a quota sample of the Flemish adult population. It is found that values, aesthetic styles and life visions — either alone or in combination — can lead to very balanced and meaningful lifestyle typologies. In all four markets studied here, these lifestyle segmentations clearly surpass classic demographic segmentations in yielding significant differences in terms of product attribute or benefit evaluation. Finally, the research results clearly demonstrate the value of a media section as an essential part of a lifestyle questionnaire.
- ABSTRACT: Nowhere in the field of mass communication research has the concept of `lifestyle' been so prominently and fruitfully used as in the field of marketing communication, where it has been shown that lifestyles influence both consumption patterns and the processing of different forms of marketing communication. Therefore, the lifestyle concept has become the core of a special kind of segmentation research called `psychographics'. This psychographic or lifestyle research usually takes as its point of departure extensive and ad hoc AIO (activities, interests and opinions) surveys, which then lead to often very colourful and useful lifestyle typologies using the technique of cluster analysis. In this article, new approaches to constructing lifestyle typologies are developed using the more general and stable concepts of values, aesthetic styles and life visions. Their applicability, both in isolation and in combination, to form meaningful lifestyle typologies is compared to traditional demographic segmentation criteria such as gender, age, social class and stage of life. This is done in four different markets: goods (cars), services (tourism), not-for-profit (political parties) and media (television programmes, films and magazines).