Intuit Inc.
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An Intuit Inc. is a American multinational business software company.
- Context:
- It can specialize in Financial Software, such as: TurboTax.
- ...
- See: Internal Revenue Service, Public Company, Mountain View, California, Enterprise Software.
References
2024
- (Wikipedia, 2024) ⇒ https://en.wikipedia.org/wiki/Intuit Retrieved:2024-7-23.
- Intuit Inc. is an American multinational business software company that specializes in financial software. The company is headquartered in Mountain View, California, and the CEO is Sasan Goodarzi. Intuit's products include the tax preparation application TurboTax, the small business accounting program QuickBooks, the credit monitoring and personal accounting service Credit Karma,[1] and email marketing platform Mailchimp. more than 95% of its revenues and earnings come from its activities within the United States. Intuit offered a free online service called TurboTax Free File as well as a similarly named service called TurboTax Free Edition which is not free for most users.[2] In 2019, investigations by ProPublica found that Intuit deliberately steered taxpayers from the free TurboTax Free File to the paid TurboTax Free Edition using tactics including search engine delisting and a deceptive discount targeted to members of the military.[3] As of the 2021 tax filing season, TurboTax no longer participates in the Free File Alliance. Intuit has lobbied extensively against the IRS providing taxpayers with free pre-filled forms, which is the norm in developed countries.
2024
- https://www.intuit.com/blog/news-social/investing-in-our-future/
- NOTE: Intuit Inc. has been a pioneer in AI, investing early in building one of the largest AI-driven expert platforms to support consumers, small and mid-market businesses, and partners such as accountants, financial institutions, and marketing agencies.
- NOTE: Intuit Inc. is accelerating its investment in GenAI-powered financial assistant, Intuit Assist, and aims to revolutionize traditional workflows into AI-native experiences to enhance customer satisfaction and efficiency.
- NOTE: Intuit Inc. is focusing on connecting people to experts by increasing investments in AI and data to provide accurate, personalized assistance, leveraging a vast expert network augmented by AI to better serve customers.
- NOTE: Intuit Inc. is strengthening its fintech platform by investing in seamless payments, capital, banking, bill pay, and invoicing solutions across multiple geographies, enhancing the financial management capabilities of its small and mid-market customers.
- NOTE: Intuit Inc. is targeting the mid-market segment with AI-driven expert platforms, offering industry-specific solutions to address the complex needs of growing businesses, and increasing hiring in product, account management, marketing, sales, and customer success.
- NOTE: Intuit Inc. is expanding its international footprint by integrating QuickBooks and Mailchimp to create a unified growth platform, focusing on markets with strong product-market fit, including Canada, UK, and Australia.
- NOTE: Intuit Inc. is undergoing a strategic workforce realignment, laying off 1,800 Intuit employees while simultaneously hiring an equal number in critical growth areas such as engineering, product, and customer-facing roles, to align resources with its strategic priorities and support its long-term growth objectives.