Gartner Magic Quadrant Report
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A Gartner Magic Quadrant Report is an analytical research report produced by Gartner, Inc. that evaluates and categorizes technology vendors in a specific technology market based on their completeness of vision and ability to execute.
- Context:
- It can (typically) classify vendors into four quadrants: Leaders, Challengers, Visionaries, and Niche Players.
- It can (often) be used by organizations to assess and compare technology vendors within a specific market.
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- It can range from assessing markets such as Enterprise Resource Planning (ERP) Software to Cloud Infrastructure and Platform Services.
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- It can influence purchasing decisions by providing a visual representation of the competitive landscape.
- It can offer insights into market trends, vendor strengths, and potential risks associated with each vendor.
- It can be based on rigorous evaluation criteria, including product/service offerings, overall viability, sales execution, market responsiveness, and innovation.
- It can be updated annually to reflect changes in the market and vendor positioning.
- It can be seen as a trusted source of information for IT decision-makers seeking to navigate complex technology markets.
- It can be supplemented by other Gartner research products, such as the Gartner Hype Cycle and Gartner Critical Capabilities Report.
- It can be subject to controversy or criticism for perceived bias or overemphasis on large vendors.
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- Example(s):
- a Gartner Magic Quadrant for Cloud Infrastructure and Platform Services for Cloud Infrastructure and Platform Services.
- a Gartner Magic Quadrant for Data Integration Tools for Data Integration Tools.
- a Gartner Magic Quadrant for Augmented Data Quality Solutions for Augmented Data Quality Solutions.
- a Gartner Magic Quadrant for Supply Chain Planning Solutions for Supply Chain Planning Solutions.
- a Gartner Magic Quadrant for Outsourced Digital Workplace Services (ODWS) for Outsourced Digital Workplace Services.
- a Gartner Magic Quadrant for Enterprise Backup and Recovery Software Solutions for Enterprise Backup and Recovery Software Solutions.
- a Gartner Magic Quadrant for Public Cloud IT Transformation Services for Public Cloud IT Transformation Services.
- a Gartner Magic Quadrant for Finance & Accounting Business Process Outsourcing (BPO) for Finance & Accounting Business Process Outsourcing.
- a Gartner Magic Quadrant for Customer Data Platforms (CDP) for Customer Data Platforms.
- a Gartner Magic Quadrant for Analytics and Business Intelligence Platforms for Analytics and Business Intelligence platforms.
- a Gartner Magic Quadrant for Content Services Platforms (CSP) for Content Services Platforms.
- a Gartner Magic Quadrant for Enterprise Legal Management Solutions for Enterprise Legal Management Solutions.
- a Gartner Magic Quadrant for Contract Lifecycle Management (CLM) for Contract Lifecycle Management platforms.
- a Gartner Magic Quadrant for E-Discovery Solutions for E-Discovery Solutions.
- a Gartner Magic Quadrant for Legal Process Outsourcing (LPO) for Legal Process Outsourcing Services.
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- Counter-Example(s):
- Forrester Wave Reports, which use a different methodology for evaluating technology vendors.
- IDC MarketScape, another competitive analysis tool that provides similar vendor assessments.
- Gartner Hype Cycle, which visualizes the maturity and adoption of technologies rather than vendor capabilities.
- See: Gartner Hype Cycle, Forrester Wave Reports, IDC MarketScape