Lifetime Value (LTV) Measure
(Redirected from lifetime value measure)
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A Lifetime Value (LTV) Measure is a value measure for an item's life-time.
- Context:
- It can produce an LTV Value.
- It can be associated with an LTV Forecasting Task.
- Example(s):
- Counter-Example(s):
- See: Marketing, Net Profit, Heuristic, Predictive Analytics, Customer, Cash Flows, Profit (Accounting).