V2MOM Framework

A V2MOM Framework is a leadership framework that can be used to create organizational alignment systems (that support strategic planning tasks).

• AKA: Vision-Values-Methods-Obstacles-Measures Framework, Salesforce Planning Framework, V2MOM Model, Benioff Alignment System.
• Context:
  • It can typically define Organizational Vision Statement through v2mom vision components that articulate v2mom desired future state.
  • It can typically establish V2MOM Values that prioritize v2mom guiding principles for v2mom decision making.
  • It can typically guide V2MOM Method Planning through structured v2mom action steps and v2mom implementation tactics.
  • It can typically identify V2MOM Obstacles that might impede v2mom goal achievement.
  • It can typically measure V2MOM Success using specific v2mom quantifiable metrics and v2mom outcome indicators.
  • It can typically align V2MOM Implementation with v2mom organizational objectives across v2mom organizational levels.
  • ...
  • It can often provide V2MOM Common Language for discussing v2mom strategic prioritys within v2mom organizations.
  • It can often facilitate V2MOM Accountability through clear v2mom performance expectations.
  • It can often support V2MOM Cascading Process by connecting v2mom executive prioritys to v2mom team objectives.
  • It can often enhance V2MOM Communication through v2mom transparent documentation.
  • It can often improve V2MOM Organizational Focus in v2mom rapidly changing environments.
  • ...
  • It can range from being a Simple V2MOM Framework to being a Complex V2MOM Framework, depending on its v2mom organizational size.
  • It can range from being a Department V2MOM Framework to being an Enterprise-Wide V2MOM Framework, depending on its v2mom implementation scope.
  • It can range from being a Quarterly V2MOM Framework to being an Annual V2MOM Framework, depending on its v2mom planning horizon.
  • It can range from being a Static V2MOM Framework to being an Adaptive V2MOM Framework, depending on its v2mom revision frequency.
  • ...
  • It can have V2MOM Components including:
    • V2MOM Vision Component that answers "what do we want to accomplish?"
    • V2MOM Values Component that answers "what's important about how we'll work?"
    • V2MOM Methods Component that answers "how will we accomplish our vision?"
    • V2MOM Obstacles Component that answers "what challenges must we overcome?"
    • V2MOM Measures Component that answers "how will we know we've succeeded?"
  • It can provide V2MOM Implementation Process through v2mom development workshops and v2mom review sessions.
  • It can establish V2MOM Deployment Tools for practical v2mom framework application.
  • It can integrate with V2MOM Performance Management System for tracking v2mom goal achievement.
  • It can evolve through V2MOM Framework Refinement based on v2mom effectiveness evaluation.
  • ...
• Examples:
  • V2MOM Framework Implementations, such as:
    • Corporate V2MOM Frameworks, such as:
      • Salesforce V2MOM Framework for v2mom company-wide alignment.
      • Technology Company V2MOM Framework for v2mom rapid growth management.
      • Startup V2MOM Framework for v2mom initial direction setting.
    • Department V2MOM Frameworks, such as:
      • Sales Department V2MOM Framework for v2mom revenue target alignment.
      • Engineering Department V2MOM Framework for v2mom product development coordination.
      • Marketing Department V2MOM Framework for v2mom campaign objective alignment.
    • Team-Level V2MOM Frameworks, such as:
      • Product Team V2MOM Framework for v2mom feature prioritization.
      • Customer Success Team V2MOM Framework for v2mom service improvement.
  • V2MOM Framework Historical Examples, such as:
    • Salesforce's 1999 V2MOM that established the v2mom original implementation.
    • Salesforce's 2013 V2MOM with v2mom visual representation.
    • Salesforce's Recent V2MOM incorporating v2mom digital transformation focus.
  • V2MOM Framework Application Methods, such as:
    • V2MOM Cascading Process for v2mom organizational alignment.
    • V2MOM Visual Display Approach for v2mom continuous visibility.
    • V2MOM Digital Implementation Tool for v2mom collaborative development.
  • ...
• Counter-Examples:
  • OKR Frameworks, which focus on okr specific objective and okr key result rather than v2mom comprehensive planning components and typically lack the v2mom value articulation and v2mom obstacle identification elements.
  • Balanced Scorecards, which emphasize balanced scorecard performance measurement across balanced scorecard perspectives rather than v2mom alignment process and typically require more balanced scorecard complex implementation than the v2mom streamlined approach.
  • SWOT Analysis Frameworks, which analyze swot current situation rather than v2mom future direction and typically serve as swot analytical tools without providing the v2mom action planning components.
  • Mission Statements, which define mission statement organizational purpose rather than providing v2mom complete planning system and typically lack the v2mom implementation methodology and v2mom measurement components.
  • Strategic Plan Documents, which outline strategic plan long-term direction rather than v2mom actionable framework and typically involve more strategic plan extensive development processes than the v2mom rapid creation approach.
• See: Leadership Framework, Strategic Planning Framework, OKR Framework, Balanced Scorecard, Organizational Alignment System, Strategy Execution Framework, Goal Setting Framework, Marc Benioff Management Approach, Salesforce Management System.

---

---

References

2013

• Marc Benioff. (2013). https://www.salesforce.com/blog/2013/04/how-to-create-alignment-within-your-company.html
  • QUOTE ... Over time, I realized that many of these seemingly disparate sources shared striking similarities. I looked to employ these common threads in my own work, and over time I developed them into my own management process, V2MOM, an acronym that stands for vision, values, methods, obstacles, and measures. This tool (pronounced "V2 mom") has helped me achieve my goals in my past work and helps make salesforce.com a success. Although there are many leadership paradigms and frameworks available to follow, V2MOM offers a new simplicity. It is easy to digest, unlike other programs that take longer to understand than they do to implement.

    V2MOM enabled me to clarify what I was doing and communicate it to the entire company as well. The vision helped us define what we wanted to do. The values established what was most important about that vision; it set the principles and beliefs that guided it (in priority). The methods illustrated how we would get the job done by outlining the actions and the steps that everyone needed to take. The obstacles identified the challenges, problems, and issues we would have to overcome to achieve our vision. Finally, the measures specified the actual result we aimed to achieve; often this was defined as a numerical outcome. Combined, V2MOM gave us a detailed map of where we were going as well as a compass to direct us there. ...

    ...

---