Service Product
(Redirected from Commercial Service)
A Service Product is a commercial product that provides value delivery through intangible offering (provided by service providers and used by service consumers) to solve a service task.
- Context:
- It can typically deliver Service Value through service delivery process.
- It can typically address Service Need through service solution provision.
- It can typically require Service Interaction through service touchpoint.
- It can typically involve Service Experience through customer engagement mechanism.
- It can typically follow Service Protocol through standardized service procedure.
- It can typically implement Service Quality Measurement through service performance metrics, service reliability indicators, and customer satisfaction index.
- It can typically follow Service Product Lifecycle through service conception phase, service development stage, service market introduction, service growth period, service maturity stage, and service retirement phase.
- It can typically include Service Recovery Mechanism for addressing service failure incidents through service compensation process, service restoration procedure, and customer trust rebuilding.
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- It can often include Service Support through customer assistance channel.
- It can often provide Service Customization through personalization option.
- It can often require Service Infrastructure through service delivery platform.
- It can often generate Service Feedback through customer review process.
- It can often utilize Service Quality Improvement Process via service feedback analysis, service delivery optimization, and continuous service enhancement.
- It can often require Service Product Management with service roadmap planning, service feature prioritization, and service portfolio optimization.
- It can often implement Service Continuity Plan with service backup systems, service redundancy provision, and disaster recovery protocols to minimize service disruption impact.
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- It can range from being a Basic Service Product to being a Premium Service Product, depending on its service quality level.
- It can range from being a Standardized Service Product to being a Customized Service Product, depending on its personalization degree.
- It can range from being a Local Service Product to being a Global Service Product, depending on its geographic reach.
- It can range from being a Traditional Service Product to being a Digital Service Product, depending on its delivery method technology.
- It can range from being a Consumer Service Product to being a Business Service Product, depending on its target market segment.
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- It can be an Online Service through digital channel delivery.
- It can have a Terms of Service Agreement for usage condition specification.
- It can integrate with Service Ecosystem for value network participation.
- It can connect to Payment Processing System for service monetization mechanism.
- It can support Customer Relationship Management System for client interaction tracking.
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- Examples:
- Digital Service Products, such as:
- Information Service Products, such as:
- Communication Service Products, such as:
- Software-as-a-Service Products, such as:
- Financial Service Products, such as:
- Professional Service Products, such as:
- Healthcare Service Products, such as:
- Legal Service Products, such as:
- Maintenance Service Products, such as:
- Service Product Instances, such as:
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- Digital Service Products, such as:
- Counter-Examples:
- Physical Product, which provides tangible good delivery rather than intangible service provision.
- Internal Business Process, which supports organizational operation rather than being offered as a customer-facing service product.
- Public Good, which delivers societal benefit without direct commercial exchange mechanism.
- See: Virtual Product, Digital Service, Software Service, Financial Service, Professional Service, Subscription Service, Service Level Agreement, Service Design, Service Business Model, Wikipedia.
References
2009
- (WordNet, 2009) ⇒ http://wordnetweb.princeton.edu/perl/webwn?s=service
- # S: (n) service (work done by one person or group that benefits another) "budget separately for goods and services"